Having a well executed marketing plan for your business or industry should always include press releases. Why? Believe it or not, there are hungry media sources out there looking for information about your industry right now. Feeding these media sources is as simple as providing regular and relevant press releases.

Put your company on the top of their contact list for when they need information about your service or industry. This will likely increase your businesses exposure and potentially expose yourself to even more media coverage with one-on-one interviews about your business or industry.

If you don’t already, add a media or press link to your website today. I even suggest that you add a reminder to your monthly calendar, then add at least one press release per month or more often as needed.

This entry was posted on Wednesday, November 11th, 2009 at 11:08 am and is filed under SEO Search Engine Optimization. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.